Tara
Seruya
Content & community marketing
Customer advocacy
Brand strategy
Go-to-market
ABOUT TARAHi there, I’m Tara.
I sit at the intersection of culture, community, and commerce — helping founders, brands, and creatives bring their visions to life and develop customer loyalty.
My strengths lie in understanding different audiences and curating content and programming based on their interests, values, and needs. I’ve done this as an account executive at an agency, and as a content and community strategist at a variety of early-stage startups between New York and Israel.
While my titles have differed, what remains the same is my passion for cultivating relationships and building marketing strategies, creative campaigns, and authentic communities from the ground up.
If you’re working in this space, I’d love to chat. Schedule a 30-minute discovery call with me here.
SPECIALTIES-
I develop insight-driven content strategies that meet prospects and customers where they are, and oversee execution across paid, owned, and earned channels
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I create spaces for inspiration, education, and connection among like-minded individuals, and help brands get closer to their people
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I optimize onboarding programs, develop retention strategies, and represent the voice of the customer both internally and externally
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I help companies express their POV in a crowded market, overseeing the development of strategic messaging, tone of voice, and visual identity
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I work cross-functionally to bring new products, programs, and features from 0 to 1
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I hire and organize teams, establish objectives and key results, represent the marketing POV at the executive level, and carry culture along the way
A BIT MOREI live in Brooklyn, NY and spend most mornings in Fort Greene park. It thoroughly delights me to collaborate with creative entrepreneurs and bring their visions to life… it nourishes me.
When I’m not working, I love to see live music, bike around, and eat my way around the neighborhood. I enjoy a good mezcal negroni. At the very least, let’s follow each other on Spotify and Strava and inspire each other’s listening and active habits (I’ll give you all the kudos).